Privacy Policy

Legal Notice

Please read the following privacy policy carefully before proceeding. By accessing the website villaserenity.ch, you agree to the terms outlined below.

Fratelli Klainguti GmbH, Seestrasse 57, 8806 Bäch SZ (hereinafter referred to as "we") operates the website villaserenity.ch (hereinafter referred to as "Technology") and is therefore responsible for the collection, processing, and use of your personal data. Your trust is important to us, so we take data protection seriously and ensure appropriate security through organizational and technical measures.

If we engage third parties to process personal data, the third party will be carefully selected and must implement adequate security measures to guarantee the confidentiality and security of your personal data.

Copyright and Trademark Rights

The entire content of the website villaserenity.ch is protected by copyright. All rights belong to Fratelli Klainguti GmbH or third parties. The elements on the website villaserenity.ch are only accessible for browsing purposes. Reproduction of the material or parts thereof in any written or electronic form is only permitted with explicit mention of villaserenity.ch. Reproducing, transmitting, modifying, linking to, or using the website villaserenity.ch for public or commercial purposes is prohibited without prior written consent from us. Please contact info@villaklainguti.ch. The various names and logos on the website villaserenity.ch are generally registered, protected trademarks. No part of the website villaserenity.ch is designed to grant a license or right to use an image, trademark, or logo. Downloading or copying the website villaserenity.ch or parts thereof does not transfer any rights regarding the software or elements on the website villaserenity.ch. We reserve all rights concerning all elements on the website villaserenity.ch, except for rights belonging to third parties.

Disclaimer

Although we have taken all care to ensure the reliability of the information contained on the website villaserenity.ch at the time of publication, neither we nor our partners can make any explicit or implied guarantees (including to third parties) regarding the accuracy, reliability, or completeness of the information on villaserenity.ch. Opinions and other information on the website villaserenity.ch may be changed at any time without notice. We assume no responsibility and give no guarantee that the functions on the website villaserenity.ch will not be interrupted or that the website or the respective server is free of viruses or other harmful components.

Limitation of Liability

If a contractual relationship exists between us and the user of the website villaserenity.ch or any of our services, we are only liable for damages caused by gross negligence or intent. We exclude all liability for damages caused by auxiliary persons. We are not liable for lost profits, data losses, or any other direct, indirect, or consequential damages arising from accessing elements of the website villaserenity.ch or their use or the inability to access or use them or from linking to other websites or technical disruptions.

Links to Other Websites

The website villaserenity.ch contains links to third-party websites that may be of interest to you. By activating such links, you may leave the website villaserenity.ch or see excerpts from third-party websites within the environment of the website villaserenity.ch. Fratelli Klainguti GmbH has not conducted any control of third-party websites linked to the website villaserenity.ch and is not responsible or liable for the content or functioning of these third-party websites in any way. This applies regardless of whether you leave the website villaserenity.ch when activating a link or whether the content is displayed within the environment of the website villaserenity.ch, even if in the latter case the information provider of a foreign website is not immediately apparent. Establishing this connection or consulting third-party websites is done exclusively at the user's own risk.

General

All personal data collected during registration or arising during use and protected by the Swiss Data Protection Act (DSG) or the General Data Protection Regulation (GDPR) will be used solely for the purpose of fulfilling the contract, unless you explicitly consent to further use beyond this or applicable law allows it.

Our employees are obligated to treat personal data confidentially.

Scope and Purpose of the Collection, Processing, and Use of Personal Data

What Personal Data We Collect

We may collect your master data (e.g., company name, name, address, email, etc.), personal data about the services you use, your payment transaction data, your online preferences, and your customer feedback. We use this personal data to communicate with you, to enter into and process transactions with you, to operate the Technology, for billing, market research, and marketing purposes, such as analyzing our customer base or contacting you by mail, email, or text messages.

We may collect personal data about your creditworthiness to protect ourselves from payment defaults.

We also collect your browsing and usage data, such as IP address, information about the device, browser, and browser version used to visit the Technology, operating system, the website or app from which you accessed our Technology via a link, and how you use elements of the Technology. This personal data is stored along with the IP address of your access device. It is used to correctly display and optimize our Technology, to protect against attacks or other legal violations, and to personalize the Technology for you.

When Visiting villaserenity.ch

When you visit our website, our servers temporarily store each access in a log file. The following user and device data as well as personal data are collected without your input and stored by our host (ISP - Internet Service Provider):

- The IP address of the requesting computer
- The date and time of access
- The name and URL of the retrieved file
- The website from which the access occurred
- The operating system of your computer and the browser you used
- The country from which you accessed and the language settings of your browser

The collection and processing of this data is for the purpose of enabling the use of our website (connection establishment), ensuring the system's security and stability, optimizing our internet offer, and for internal statistical purposes. This constitutes our legitimate interest in data processing. The IP address is particularly used to determine the visitor's country of residence. Additionally, the IP address is evaluated for statistical purposes and in case of attacks on the network infrastructure of villaserenity.ch. Furthermore, when visiting our Technology, we use so-called pixels and cookies for displaying personalized advertising and for using web analytics services.

When Using Our Contact Forms

You have the option to use a contact form to get in touch with us. The input of the following personal data is mandatory:

- Salutation
- First and last name
- Address (Street, house number, city, postal code)
- Telephone number
- Email address

We will mark the mandatory fields (*). Failure to provide this information may hinder the provision of our services. Providing personal data in other fields is voluntary. You can inform us at any time that you no longer wish for us to process the voluntarily provided personal data (see "Your Rights" heading). Providing other information is optional and does not affect the use of our Technology. We use this data only to respond to your contact request in the best and most personalized manner possible. You can inform us at any time that you no longer wish for us to process the voluntarily provided personal data (see "Your Rights").

Registration for Our Newsletter

On our website, you have the option to subscribe to our newsletter. Registration is required for this. During registration, the following data must be provided:

Email Address

The email address is necessary for sending the newsletter. You may optionally provide us with your salutation and name so that we can address you personally in our offerings.

By registering, you consent to the processing of the provided data for the regular sending of the newsletter to the address you provided and for statistical analysis of user behavior and optimization of the newsletter. We are entitled to engage third parties for the technical execution of promotional measures and are allowed to pass your data to these parties for this purpose. At the end of each newsletter, there is a link through which you can unsubscribe from the newsletter at any time. After unsubscribing, your personal data will be deleted. We explicitly point out the data analyses within the scope of newsletter sending (see the section below "Analysis of Newsletter Usage").

Use of Your Data for Advertising Purposes

Creating Pseudonymized User Profiles

To enable personalized marketing on social networks, we use technologies called Remarketing Pixels. If you have an account with a social network involved and are logged in at the time of visiting our site, this pixel links the site visit with your account. You can adjust additional advertising settings in your user profile on the respective social networks. We use re-targeting technologies. This involves analyzing your user behavior on our technology to provide you with tailored advertising on partner websites. Your user behavior is pseudonymously recorded. Most re-targeting technologies use cookies. You can prevent re-targeting at any time by rejecting or disabling the relevant cookies in your browser’s menu bar. Additionally, you can request an opt-out for the mentioned advertising and re-targeting tools through the Digital Advertising Alliance website at optout.aboutads.info. The following remarketing pixels are used on our technology:

Facebook Pixel

To enable personalized marketing on social networks, we integrate Facebook’s Remarketing Pixel. If you have a Facebook account and are logged in at the time of visiting our site, this pixel links the site visit with your account.

The data generated is transmitted to Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA, and processed there. This allows tracking of visitor behavior after they have been directed to the provider’s website by clicking on a Facebook ad. This helps evaluate the effectiveness of Facebook ads for statistical and market research purposes and optimize future advertising measures.

The data collected is anonymous to us as the operator of this website; we cannot draw conclusions about the identity of users. However, the data is stored and processed by Facebook, so it is possible to connect it to the respective user profile and use the data for Facebook’s own advertising purposes according to Facebook’s data usage policy. This allows Facebook to serve ads on Facebook pages as well as outside of Facebook. This data use cannot be influenced by us as the site operator.

Further information about the protection of your privacy can be found in Facebook’s privacy policy.

You can also disable the “Custom Audiences” remarketing function in the ad settings area. You must be logged into Facebook to do this.

Google Tag Manager

To manage services for usage-based advertising, we also use Google Tag Manager. The Tag Manager tool itself is a cookie-free domain and does not collect personal data. Instead, it triggers other tags which, in turn, may collect data (see above). If you have made a deactivation at the domain or cookie level, it remains in effect for all tracking tags implemented with Google Tag Manager.

Disclosure of Data to Third Parties

We disclose your personal data if you have expressly consented, if there is a legal obligation, or if it is necessary to enforce our rights, especially to assert claims from the relationship between you and Fratelli Klainguti GmbH (e.g., collection agencies, authorities, or lawyers). We share your data with third parties to the extent necessary for the use of technology to provide the services you have requested (e.g., outsourcing partners; hosts; companies with which we offer services on our technology (e.g., for bookings, rentals, purchases, etc.); companies that advertise on our behalf) and for analyzing your user behavior.

We ensure that when sharing data with third parties, there are sufficient contractual guarantees that the third party uses the personal data in accordance with legal requirements and solely for our interests.

If the technology contains links to third-party websites, Fratelli Klainguti GmbH has no influence on the collection, processing, storage, or use of personal data by the third party after clicking these links and assumes no responsibility for this.

Transfer of Personal Data Abroad

Fratelli Klainguti GmbH is entitled to transfer your personal data to third companies (contracted service providers) abroad, as long as this is necessary for the data processing described in this privacy statement. These third companies are bound by the same data protection obligations as we are. If the level of data protection in a country does not meet Swiss or European standards, we ensure contractually that the protection of your personal data always corresponds to that in Switzerland or the EU.

For completeness, we point out to users residing or based in Switzerland that, in the USA, surveillance measures by US authorities exist which generally allow the storage of all personal data of individuals whose data has been transferred from Switzerland to the USA. This occurs without differentiation, restriction, or exception based on the pursued purpose and without an objective criterion that would limit the access of US authorities to the data and their subsequent use to very specific, strictly limited purposes justifying the intrusion related to access to and use of this data. Furthermore, we point out that there are no legal remedies in the USA for affected persons from Switzerland to access their data or to obtain its correction or deletion, nor is there effective judicial protection against general access rights of US authorities. We explicitly draw attention to this legal and factual situation to make an informed decision about consenting to the use of their data. Users residing in an EU member state should note that, from the perspective of the European Union—among other issues mentioned in this section—the USA does not have an adequate level of data protection. As we have explained in this privacy statement, if recipients of data (e.g., Google, Facebook, or Twitter) are based in the USA, we will ensure through contractual arrangements with these companies that your data is protected at our partners with an adequate level of protection.

Data Security

We use appropriate technical and organizational security measures to protect your stored personal data against manipulation, partial or complete loss, and unauthorized access by third parties. Our security measures are continuously improved in line with technological developments. You should always treat your information confidentially and close the browser window when you have finished communicating with us, especially if you share your computer with others. We also take internal data protection very seriously. Our employees and the service providers we engage are obligated to confidentiality and to comply with data protection regulations.

Cookies

We use cookies in our technology. Cookies help in many aspects to make your visit to our website easier, more pleasant, and more meaningful. Cookies are information files that your web browser automatically stores on your computer's hard drive when you visit our website.

Session cookies are used to assign information stored on the server to you or your internet browser during a specific visit to our website (e.g., to ensure that the contents of your shopping cart are not lost). Session cookies are deleted when you close your browser. Permanent cookies are used to store your preferences (e.g., preferred language) over multiple independent visits to our website, i.e., even after closing your browser, or to enable automatic login. Permanent cookies are deleted according to your browser settings (e.g., one month after the last visit). By using our website and its corresponding features (e.g., language selection or auto-login), you consent to the use of permanent cookies.

Cookies neither damage your computer's hard drive nor transmit personal data to us. We use cookies, for example, to better tailor the information, offers, and advertising displayed to your individual interests. The use does not result in us obtaining new personal data about you as an online visitor. Most internet browsers accept cookies automatically. However, you can configure your browser to prevent cookies from being stored on your computer or to receive a warning each time a new cookie is received. Disabling cookies may mean that you cannot use all the features of our website.

Tracking Tools

We use so-called tracking tools on our website. These tracking tools monitor your browsing behavior on our website. This observation is for the purpose of designing and continuously optimizing our website according to user needs. In this context, pseudonymized usage profiles are created and small text files stored on your computer (“cookies”) are used. Third parties may also use permanent cookies, pixel tags, or similar technologies. The third party does not receive personal data from us but can track your use of our website, combine this information with data from other websites you have visited that are also tracked by the third party, and use these insights for their own purposes (e.g., ad targeting). Processing of your personal data by the third party is then the responsibility of the service provider according to their data protection regulations.

The following tracking tools are used:

Google Analytics

Google Analytics is a service provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland (Company Number: 368047). We use Google Analytics on our website to create anonymized evaluations of website usage. For this purpose, a cookie is set, and session log data is sent to Google.

MyFonts

We use MyFonts on our technology to optimize the display of the website. MyFonts is a service provided by MyFonts Inc, 600 Unicorn Park Drive, Woburn, MA 01801. MyFonts will write a cookie for statistical purposes.

ReCaptcha

ReCaptcha is a service provided by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland (Registration Number: 368047). We use ReCaptcha to determine whether a human or a computer is making a particular entry in our form. Google checks the following data to determine whether you are a human or a computer: IP address of the device used, the website you visit on our site where the captcha is integrated, the date and duration of the visit, the identification data of the browser and operating system type used, Google account if you are logged in to Google, mouse movements on the ReCaptcha areas, as well as tasks where you need to identify images. There is a legitimate interest on our part in this data processing to ensure the security of our website and to protect us from automated entries (attacks).

Social Media Plugins

The following social plugins are used on the website. The plugins are, whenever possible, deactivated by default on our website and therefore do not send any data. By clicking on the respective social media button, you can activate the plugins. When these plugins are activated, your browser establishes a direct connection with the servers of the respective social network as soon as you visit one of our web pages. The content of the plugin is transmitted directly from the social network to your browser and integrated into the website. The plugins can be deactivated again with a click.

Social Plugins from Facebook

Social plugins from Facebook are used on this website to make our web presence more personal. For this, we use the "LIKE" or "SHARE" button. This is an offering from the American company Facebook Headquarters, 1 Hacker Way, Menlo Park, California 94025, USA, Phone: 1-650-308-7300. By integrating the plugins, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook account or are not logged into Facebook. This information (including your IP address) is transmitted directly from your browser to a Facebook server in the USA and stored there. If you are logged into Facebook, Facebook can directly assign your visit to our website to your Facebook account. If you interact with the plugins, for example by pressing the "LIKE" or "SHARE" button, this information is also transmitted directly to a Facebook server and stored there. The information is also published on Facebook and displayed to your Facebook friends. Facebook creates usage, interest, and relationship profiles for this purpose, for example, to evaluate your use of our website in relation to the advertisements displayed to you on Facebook, to inform other Facebook users about your activities on our website, and to provide other services related to the use of Facebook. For more information on the purpose and scope of data collection, further processing and use of data by Facebook, and your rights and settings to protect your privacy, please refer to Facebook's privacy policy.

YouTube

On certain pages, you will find videos that are embedded from YouTube. YouTube is a product of YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA, a subsidiary of Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland (Registration Number: 368047). The videos are displayed using an I-frame. This means that a foreign website is accessed in the area of the website where the video is displayed. The data processing within this I-frame is beyond our control. If you are logged into your YouTube account, YouTube will associate the watched video with your YouTube account. If you want to prevent this behavior, log out of your YouTube account. YouTube will set a cookie once the page is loaded. If you wish to prevent this behavior, you can disable the activation of Google cookies for your browser using the links provided under "Opt-Out/Opt-In options".

Vimeo

On certain pages, you will find videos that are embedded from Vimeo. Vimeo is a product of Vimeo, Inc., 555 West 18th Street, New York, New York 10011, USA. The videos are displayed using an I-frame. This means that a foreign website is accessed in the area of the website where the video is displayed. The data processing within this I-frame is beyond our control.

TrustYou

We use the social media plugin from TrustYou Munich Center of Technology, Agnes-Pockels-Bogen 1, 80992 Munich, on our website. TrustYou is a service that collects hotel reviews and processes them into reports. We use data from TrustYou to offer our visitors an independent judgment on the service.

Google Maps

On certain pages, you will find maps that are embedded from Google Maps. Google Maps is a product of Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland (Registration Number: 368047). The maps are displayed using an I-frame. This means that a foreign website is accessed in the area of the website where the map is displayed. The data processing within this I-frame is beyond our control. Google will associate the access with your Google account. Google Maps will set a cookie once the page is loaded. If you wish to prevent this behavior, you can disable the activation of Google cookies for your browser using the links provided under "Opt-Out/Opt-In options".

Evaluation of Newsletter Usage

For the distribution of our newsletter, we use email marketing services from third parties. Therefore, our newsletter may contain a so-called web beacon (tracking pixel) or similar technical tools. A web beacon is a 1x1 pixel, invisible graphic that is associated with the user ID of the respective newsletter subscriber. This pixel is only activated when you display the images in the newsletter. The use of such services allows the evaluation of whether the emails with our newsletter were opened. Furthermore, it can also track the click behavior of the newsletter recipients. We use this data for statistical purposes and to optimize the newsletter in terms of content and structure. This enables us to tailor the information and offers in our newsletter better to the interests of our readers. The tracking pixel is deleted when you delete the newsletter. To prevent tracking pixels in our newsletter, please set your email program to not display HTML in messages.

Room Booking

Online, by Correspondence, or by Phone Call

When you make bookings either through our website, by correspondence (email or postal mail), or by phone call, we require the following data for the processing of the contract:

Title
First and last name
Postal address
Date of birth
Phone number
Language
Credit card information
Email address

These data, as well as any additional information provided by you voluntarily (e.g., expected arrival time, vehicle license plate number, preferences, comments), will only be used to process the contract unless otherwise specified in this privacy policy or you have given separate consent. We will process the data in particular to record your booking as requested, to provide the booked services, to contact you in case of uncertainties or problems, and to ensure correct payment.

Booking Platforms

If you make bookings through a third-party platform, we receive various personal information from the respective platform operator. Additionally, we may receive inquiries related to your booking. We will process this data to record your booking as requested and to provide the booked services. Finally, the platform operators may inform us about disputes related to a booking. In this context, we may also receive data about the booking process, including a copy of the booking confirmation as proof of the actual booking. We process this data to safeguard and enforce our claims.

Data Processing in Connection with Your Stay

Data Processing to Fulfill Legal Reporting Obligations

Upon arrival at our hotel, we may require the following information from you and your companions:

First and last name
Postal address and canton
Date of birth
Place of birth
Nationality
Official identification and number
Arrival and departure dates
Room number

We collect this information to fulfill legal reporting obligations, particularly those arising from hospitality or police regulations. If required by applicable regulations, we forward this information to the competent police authority.

Recording of Services Received

If you receive additional services during your stay (e.g., restaurant visits or use of the mini-bar), the service item and the time of the service will be recorded by us for billing purposes.

Automated Decision Making / Profiling

We (or third parties commissioned by us) generally do not make automated decisions that affect your personal data or have legal effects on you or significantly impair you in a similar way.

Legal Bases of Processing

The legal bases for the processing of personal data by us are usually found in Article 13, paragraph 2, letter a of the Swiss Data Protection Act (DSG) (processing in direct connection with the conclusion or execution of a contract; corresponds to Article 6, paragraph 1, letter b of the EU GDPR) and in Article 13, paragraph 1 DSG (consent of the data subject or obligation to process by law; corresponds to Article 6, paragraph 1, letter a of the EU GDPR). In cases where we want to refuse to enter into contracts with affected persons in the future due to abuse, payment defaults, or similar legitimate reasons, we reserve the right to store the names, first names, addresses, and email addresses of the affected person as well as the personal data related to the circumstances of the respective case in our interest based on Article 13, paragraph 1 DSG (corresponding to Article 6, paragraph 1, letter f of the EU GDPR). The processing of your personal data by other group companies is also based on Article 13, paragraph 1 DSG (corresponding to Article 6, paragraph 1, letter f of the EU GDPR).

Your Rights

Upon request, we provide each affected person with information about whether and, if applicable, which personal data concerning them is being processed (Right to Confirmation, Right to Information). Upon your request:

We partially or completely cease the processing of personal data (Right to Withdraw your consent to the processing of non-essential personal data; Right to Be Forgotten). We will also notify third parties to whom we have previously transferred your personal data of your request to be forgotten.
We correct the relevant personal data (Right to Rectification).
We restrict the processing of the relevant personal data (Right to Restriction of Processing; in this case, we will only store your personal data or use it to protect our legal claims or to protect the rights of another person).
You receive the relevant personal data in a structured, commonly used, and machine-readable format (Right to Data Portability).

To submit such a request to exercise any of the rights described in this section, for example, if you no longer wish to receive email newsletters from us or if you want to delete your account, please use the corresponding function on our website or contact our data protection officer or an employee according to the contact information provided at the beginning of this privacy statement. If we do not comply with a request, we will inform you of the reasons for this. We may, for example, lawfully refuse deletion if your personal data is still needed for the original purposes (e.g., if you are still receiving a service from us), if processing is based on a mandatory legal basis (such as statutory accounting requirements), or if we have an overriding legitimate interest (such as in the event of legal proceedings against the affected person). If we assert an overriding interest in processing personal data, you have the right to object to the processing if, due to your particular situation compared to other affected persons, a different balance of interests arises (Right to Object). This could be the case, for example, if you are a person of public interest or if processing poses the risk of harm by third parties. If you are not satisfied with our response to your request, you have the right to lodge a complaint with a competent supervisory authority, for example, in your country of residence or at the headquarters of Fratelli Klainguti GmbH (Right to Lodge a Complaint).

Data Retention

We process personal data only for as long as necessary for the respective purpose or as required by law. If you have set up an account with us, we will retain the master data provided indefinitely. However, you can request the deletion of the account at any time (see the section "Your Rights"). We will delete the master data unless we are legally required to retain it. For orders without an account, your master data will be deleted after the expiry of the warranty period or the end of the service, unless we are legally required to retain it. This deletion may occur immediately or as part of periodic deletion runs.

Contract data, which may include personal data, is retained by us until the expiry of the statutory retention period of 10 years. Retention obligations arise, among other things, from accounting and tax regulations and the obligation to retain electronic communication. As long as we no longer need these data for the provision of services for you, the data will be blocked. This means that the data may then only be used for accounting and tax purposes.

If we wish to refuse further business contacts with an affected person due to abuses, payment defaults, or other legitimate reasons, we retain the relevant personal data for five years, or ten years in the case of repeat offenses.

Opt-Out/Opt-In Options

If you do not agree with our evaluation of your usage data, you can disable this. Disabling tracking is done by placing an "opt-out cookie" on your system. If you delete all your cookies at some point, please note that this will also remove the opt-out cookie, and you may need to renew it.

Please note that the list below provides opt-out options, which may also include trackers used by our partners that are not necessarily deployed on our website:

Browser Add-on to disable Google Analytics
Disable the DoubleClick Cookie
Disable Quantcast targeting
Disable AddThis Targeting
Opt-out for IntelliAd Targeting
Opt-out for Bookatable

A good option for configuring a large number of cookies can be found at youronlinechoices.com or optout.aboutads.info, or you can install the Ghostery browser extension, which is available for all common browsers.

Applicable Law and Jurisdiction

This privacy statement and the contracts based on or related to it are governed by Swiss law, unless the law of another country is mandatorily applicable. The place of jurisdiction is at the headquarters of Fratelli Klainguti GmbH, unless a different place of jurisdiction is mandatorily required.

Final Provisions

If any part of this privacy statement is found to be invalid, the validity of the remaining parts of the privacy statement remains unaffected. Due to the development of our website and offerings or due to changes in legal or regulatory requirements, it may become necessary to change this privacy statement. The current privacy statement is published on our website.

This page was last modified on July 21, 2024. If you have questions or comments about our legal notices or privacy policy, please contact us at info@villaklainguti.ch.

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